(extra) Prosumer

'Producer' means the English 'producer' and 'consumer' means the English 'consumer' as a portmanteau, which means that consumers participate in the production. This means that in 1980, futurist Alvin Toffler in his book "The Third Wave", the 21st century, the boundary between producers and consumers would be foreseen that the first use was demolished. Prosumer consumers, consumption as well as production and sales of the product that is directly involved in the distribution of products ranging from the production stage to exercise the rights of consumers. Select the items on the market consumption rather than passive consumers to own their own tastes, creating things out closer to the concept of active consumers can be

 

Recently marketing companies take advantage of the prosumer and consumer feedback on the overall production is strongly reflected. Prosumer marketing companies, the leader in the mobile phone, "the song" SK Telecom has caused the fashion that reflects the idea of ​​a consumer advertising campaign to be. Prosumer meaning is not limited to the product area appearing throughout the culture can be understood as a trend. Maengjong star who had just past them assess and criticize the public to show aggressive behavior and the public of the situation is reversed in relation to the star reveals the simple listeners refused to stay on the ending of the drama dominated TV drama fans can not ignore show the influence of the prosumer.

 

The listener does not remain in the reader in literary works to produce a direct literary phenomenon appears in a prosumer. Meanwhile, prosumer and 'professional' means a 'professional' and 'consumer' means the English 'consumer' opinion be suggesting understood as a compound. In this case, based on the expertise prosumer is a consumer in the sense of buying used. When buying a digital camera that can prosumer digital camera models and performance, price, and the best conditions and specializes in examining the purchase price of the goods.